Connecting communications specialists with their customers.

Based in Sydney, Red Dog Connect specialises in supplying internet, voice and data technology to businesses. The company falls under the umbrella of the Red Dog Group, which services both residential and commercial clients, so our challenge was to establish Red Dog Connect in the B2B sector. Research revealed a number of valuable insights that we channelled into a brand strategy, visual identity, collateral, copywriting and a service website. To help visitors understand the technology, we also developed a series of icons and diagrams to demonstrate how the communication systems work.