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All Marketing

Brand Essence: Choosing a Brand Name

Choosing the right name is vital when it comes to your brand, products or services. Yet sometimes names are...

9 Great Reasons to Include Video in Your Marketing Mix

Did you know that over 8 billion videos are viewed on Facebook every day? When you throw TV, in stream...

Brand Essence: The Importance of Finding Your ‘Why’

If you’ve ever been in a dead-end job or a failing business you’ve probably asked yourself why you even bother....

Surviving the Shark Tank: How Marketing Teams Can Help Start-ups and Growing Businesses Attract Investors

One of the largest challenges faced by start-ups and growing businesses is raising capital. Often, the job of creating the...

Why do they Buy? How Understanding Consumer Behaviour Takes Business Marketing to the Next Level.

Ever wondered why people choose some products over others? Ask an expert in consumer behaviour! Understanding consumer behaviour can give...

How design support can improve your marketing team’s effectiveness

From brand strategy to website management, social media and advertising campaigns, your marketing department now has an ever-growing list of...