OptiComm has enjoyed excellent growth during its years of operation. Now in preparation for future growth the company saw the need to present a more refined, clarified brand presence in the market.
The objective was to put effective, strategically targeted series of visual and written communications in place to build clarity around the brand and elevate communications standards. OptiComm wanted to highlight their professionalism, quality and customer service. They also wanted to educate developers about the superior fibre-to-the-premises technology and all the benefits it can offer.