Agency Secrets of Branding

How to launch a new brand or refresh an existing one

This eBook shares the secrets of creating a purposeful, memorable and shareable brand experience. This no-fluff checklist outlines the five essential steps every new or existing business should take, to ensure your brand awareness is successful and remains that way for the long haul.

In this book, Viabrand’s branding and marketing strategy experts have revealed some of their top tips for finding clarity as you’re planning to launch a brand, or refresh an existing one:

  • Important industry terminology & definitions
  • Step by step process to go through in defining your brand
  • Language, imagery, colour and font choices in your branding
  • How making the wrong decision can send the wrong messages
  • Plus many more tips and tricks

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